7 Basic Reasons To Get A Domain Name And Web Hosting
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According to The Manifest, 98% of employers do background research about candidates online.
Living in a time where online presence is important for both individuals and companies, a domain name and web hosting come with many benefits.
These might seem a bit technical for most of us, but they’re simply the foundation of a successful website.
What is a domain name and web hosting?
A domain name is what people type in the web address to go to our website, it is our address on the internet.
All websites need one so they can be visited by consumers.
A domain name is also a bit more than just a web address; it’s the front door to our online identity.
When we pick a memorable and fitting domain name, it sets the vibe for our online presence. It makes it easier for people to find and remember our website, boosting our visibility on the internet.
For most of us, first name + last name + .com is the way to go, it offers so much flexibility in case we want to pivot in the future.
There is also the option to go with something specific, like a .net for network companies, or .org for organizations.
The cool part is that we can always start with a personal domain, and then get other domains for other projects if we want.
Web hosting, on the other hand, is a service we need so we can store the files of our website. We’re basically renting space in a computer server, and it gives visitors the ability to access our site.
For complete beginners, I recommend getting a domain name from Namecheap and web hosting from Hostinger.
The beauty of a custom domain
Having a custom domain adds a professional touch to what we do online, it shows how committed we are to building a good online reputation.
People tend to trust websites more when they see a personalized domain, creating a feeling of authenticity.
If you have no idea what to do, start your personal brand and gradually monetize it with affiliate marketing.
Pro tip: Be the face of your brand because people like to buy from people.
Owning our traffic
The internet keeps changing all the time, from articles losing ranking on Google, to YouTube channels getting demonetized, it’s clear we either set the terms and conditions or we comply with them.
Setting up our website guarantees our visitors can find us and consume our content; combine that with email marketing, and you have a powerful formula.
Customization power
With all the different options to make our website unique, web hosting gives us plenty of ways to get creative and shape it to match our brand.
From changing how it looks to adding special features, hosting helps us create a website that stands out and grabs our audience’s attention in the busy online world.
A general rule of thumb, a simple design goes a long way.
Protecting our online assets
The internet can be a tricky place, so keeping our website safe is super important. Good hosting services have strong security measures to protect our data and keep our site safe from potential threats.
This makes our users feel secure and builds trust in our online space. Like a digital shield, it ensures our online assets are protected and our users can browse worry-free.
Search Engine Ranking
Every website owner knows that sweet feeling when they type the keyword they wrote about and find their article in the first search result!
That’s the standard way to get free traffic by putting content that matches the Google searches.
Even though it’s still the right thing to do even as a beginner, I recommend creating a basic website structure with a few blog posts, then going all in on social media.
Short-form videos are hot right now and they’re a great way to get free traffic to your new website.
Custom email
Having a custom email address opens a whole new set of opportunities and gives us a clear edge over the competition.
A custom email is definitely more trusted than a generic one, and people take it more seriously in general.
It’s also a great opportunity to get more out of your communications, as it builds trust and increases the chances of striking a deal.
When it comes to other aspects, such as email open rates and conversion rates, custom domains perform way better than generic ones.
The sky is the limit
Scalability is the next logical step when we’re ready, expanding our reach and maximizing our potential can only benefit an online business.
While we plan for the future, let’s also ensure our online space grows smoothly, meeting the needs of our expanding audience with no hiccups.
Conclusion
In the dynamic world of the internet, domain and hosting are the solid bases of a successful online presence.
From establishing credibility and customization to ensuring security and scalability, these components play a major role in shaping our digital story.
As you embark on your online journey, remember to stay true to yourself and that success is only a decision away.
I hope these bulletins helped you understand domains and hosting a little better. Now go out there and build a website we all need.
Have you read Step 1?
